Case Studies > India’s First Probiotic Kefir Brand with a Winning GTM Strategy
India's First Probiotic Kefir Brand with a
Winning GTM Strategy
HappieGut chose “LaunchPad by Bunjy,” an exclusive GTM solution designed for startups, to take its brand to market. With a comprehensive roadmap, LaunchPad provided the right strategies, messaging, and digital assets, ensuring a strong brand identity and a seamless, impactful launch
The 'Launchpad' Impact
Startup Success, Accelerated by Bunjy
HappieGut chose “LaunchPad by Bunjy,” an exclusive GTM solution designed for startups, to take its brand to market. With a comprehensive roadmap, LaunchPad provided the right strategies, messaging, and digital assets, ensuring a strong brand identity and a seamless, impactful launch
Our approach focused on:
- Brand Identity & Design – We crafted a distinctive logo and visual identity that reflected HappieGut’s values and market positioning.
- Marketing Collateral – To enhance brand communication, we designed brochures, banners, and promotional assets that reinforced HappieGut’s message across multiple touchpoints.
- Pitch Deck & Business Positioning – We developed a compelling investor pitch deck, strategically positioning HappieGut for funding opportunities and market growth.






Through LaunchPad by Bunjy—a cost-effective GTM solution designed exclusively for startups—HappieGut transformed from a vision into a fully equipped brand. Our structured branding and marketing approach empowered its founder to launch with confidence, ensuring a strong market presence from day one.


