TwoTrees Workspaces
Understanding
The Client
TwoTrees Workspaces, a quaint and creative co-working space although located in the heart of Chennai, is tucked away in an idyllic little lane. TwoTrees came to us with the aim of changing up and refining their marketing collateral, particularly their website.
Solutions
The team at Bunjy took inspiration from the name Two Trees, and conceptualised their marketing collateral around the colours brown and green, while the overall aesthetic was abstract and minimalistic
We created an SEO optimised website that housed multiple pictures, with details of different co-working plans and amenities like membership benefits, community life, provided
Seamless integration of scheduling visits and booking of conference room
Leveraged Facebook and Instagram to showcase events and community activities like art meets, Friday Game Night, etc.
Campaign to engage with the local startup community and organising events with Startup India for greater reach
Campaign to reach the local artist community to book conference rooms and event space for conducting workshops
Goal
Designing and branding marketing collaterals
Design and development of responsive website with features to schedule a visit and book conference rooms
Build a community through social media
DRIVING 90% OCCUPANCY IN JUST 3 MONTHS
90% occupancy within 3 months with majority of enquiries made via website
40% increase in workshop bookings after successful social media campaigns
SEARCH ENGINE OPTIMISATION
Intensive keyword research – identifying and targeting those that are high-ranking and with high search volume
Correcting On-page and Off-page SEO factors
Creating optimised content focusing on target keywords to drive traffic
